As many current methods, systems or innovations used widely, are not very new. The definition of "business ecosystem" comes from James F. Moore's book, The Death of Competition: Leadership and Strategy in the Age of Business Ecosystems from beginning of 1990s.
Moore defined "business ecosystem" as:
An economic community supported by a foundation of interacting organizations and individuals—the organisms of the business world. The economic community produces goods and services of value to customers, who are themselves members of the ecosystem. The member organisms also include suppliers, lead producers, competitors, and other stakeholders. Over time, they coevolve their capabilities and roles, and tend to align themselves with the directions set by one or more central companies. Those companies holding leadership roles may change over time, but the function of ecosystem leader is valued by the community because it enables members to move toward shared visions to align their investments, and to find mutually supportive roles. Wikipedia
Now, 30 years later, it defines still well the system we are using in Innohill and with stakeholders. We connect players, in this economy, by flexible model which allow transactions directly between parties without depending of place or time.
Innohill ecosystem consists of our subsidiaries, shareholders, partners and other stakeholders. The leading strategy is a trade and business development globally by using new technologies. We have created a flexible relationship model for participants, which is value producing and accelerating environment for SME businesses to get on the global market without huge investments and risks. We are surfing on the top of wave by last technologies. We are connected too to non profit organisations universities and innovation centers.
Using sharing, outsourcing and other "division of labor" methods members can have more and different resources, than what they normally can find, when working alone
Members benefit of this:
- by having more resources
- by having more knowledge
- faster supply and sales
- opportunity to get global marketplace